Privacy Policy

Privacy Policy

This privacy policy has been compiled to better serve those who are concerned with how their 'Personally Identifiable Information' (PII) is being collected and used online. PII-as described in US privacy law and information security-is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.

What kinds of personal information do we collect from people who visit our blog, website or app?

When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address,  postal address, phone number and other such details in order for us to provide you with the best experience possible.

When do we collect information?

We collect information from you when you register place an order, subscribe to our newsletter or when you post content on our site.

How do we use your information?

We may use the information we collect from you when you register, make a purchase, sign up to  our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:

  • To personalize your experience, allowing us to deliver content and product offerings in which you are most interested in.

  • To improve our website in order to better serve you.

  • To allow us to better serve you when responding to customer service requests.

  • To administer a contest, promotion, survey or other site feature.

  • To quickly process your transactions.

  • To ask for ratings and reviews of services or products.

  • To follow up with them after correspondence (live chat, email or phone inquiries).

How do we protect your personal information?

Our website is scanned on a regular basis for security holes and known vulnerabilities in order to make your visit to our site as safe as possible. We use regular Malware Scanning. Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems. The persons who have special access rights are required to keep information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology. We implement a variety of security measures when a user places an order, enters, submits, or accesses their profiles in order to maintain the safety of their personal information. All transactions are processed through a gateway provider and are not stored or processed on our servers.

Do we use 'cookies'?

Yes. Cookies are small files that transfer information between your web browser and the website.  Cookies enables the site's or service provider's systems to recognize your browser and capture and remember certain types of information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which then enables us to provide you with improved services. We also use cookies to help us when compiling aggregated data about site traffic and site interaction, so that we can offer better site experiences and tools in the future.

We use cookies to:

  • Help remember and process the items in the shopping cart;

  • Understand and save users’ preferences for future visits;

  • Keep track of advertisements;

  • Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. We may also use trusted third-party services that track this information on our behalf.

You can either choose to have your computer notify you each time a cookie has been sent, or you can turn off all cookies. You can do this through your browser settings. Since your browser is a little different, look at your browser's Help Menu to learn the correct way to modify your cookies. If you decide to turn cookies off, some of the features that make your site experience more efficient may not function properly.

Third-party disclosure

We do not sell, trade, or transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property or safety. However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other purposes.

Third-party links

Occasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We, therefore, have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.

Google

Google's  advertisement requirements are summed up by Google's Advertising Principles. They are put in place in order to provide a positive experience for users. We use Google AdSense Advertising on our website. Google, as a third-party vendor, uses cookies to serve ads on our site. Google's use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.

We have implemented the following:

  • Remarketing with Google AdSense

  • Google Display Network Impression Reporting

  • Demographics and Interests Reporting

  • DoubleClick Platform Integration

We, along with third-party vendors such as Google, use first-party cookies (such as the Google Analytics cookies), third-party cookies (such as the DoubleClick cookie) or other third-party identifiers, together to compile data regarding user interactions with ad impressions, and other ad service functions as they relate to our website.

Opting out: Users can set preferences for how Google advertises to them using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add-on.

California Online Privacy Protection Act

CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. California Online Privacy Protect Act’s reach stretches well beyond California. It requires any person or company in the United States-and conceivably the world- that operate websites collecting Personally Identifiable Information from Californian consumers, to post a conspicuous privacy policy on their website stating that information is being collected, as well as to which individuals or companies the information is being shared with. - See more at http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf

According to CalOPPA, we agree to the following:

Users can visit our site anonymously. Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website. Our Privacy Policy link includes the word 'Privacy' and can easily be found on the page specified above. You will be notified of any Privacy Policy changes on our Privacy Policy Page.

You can change your personal information:

  • By emailing us

  • By logging into your account

  • By chatting with us or by sending us a support ticket

How does our site handle Do Not Track signals?

We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.

Does our site allow third-party behavioral tracking?

It's also important to note that we do not allow third-party behavioral tracking

COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under the age of 13 years old, the Children's Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States' consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children's privacy and safety online. We do not specifically market to children under the age of 13 years old.

Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical when complying  with various privacy laws that protect personal information.

In order to be in line with Fair Information Practices, we will take the following responsive action should a data breach occur:

  • We will notify you via email within 1 business day

  • We will notify the users via in-site notification within 1 business day

  • We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.

Last edited: 1 December, 2017